The idea of a video highlighting Burlingame is not such a bad idea, in my opinion.But....
...It seems to me that there are plenty of talented marketing, production and media folks who live and work in Burlingame that are not only talented but know the city and its highlights a heck of lot better then Terry Bradshaw and the production company who has floated this idea by the city manager and now the council. And I a willing to bet that they might do it for a lot less $$ than is being proposed.
On top of that, some of the pertinent questions shopuld be asked, and I hope council asks them...like, who is the audience for this video? Where will it be shown, Can the ROI be measured? And obviously why Bradshaw?
Here is a link to the staff report, a link to Terry Bradshaws "Business Day with Terry Bradshaw" website and a link to the SM Journal story: